12.5 Principles of Sales Greatness

Product Description

Wall Street Journal Business Best-Seller, Jeffrey Gitomer's Little Red Book of Selling is now available! It includes Jeffrey's 12.5 Principles of Sales Greatness and strategies and answers from a lifetime of selling that will teach you how to make sales forever.


In this book, you will have the opportunity to understand why sales happen. And by mastering the elements that Jeffrey Gitomer gives you, you'll make sales happen for yourself forever.

Here's how to take the golden information inside The Little Red Book of Selling and transfer it into your sales success:

• Jeffrey will give the gold to you in bite size chunks.
• You can absorb the nuggets anywhere, at any time.
• You can try them out the same moment you learn them.

But don't take our word for it...

"I was recently at a Barnes and Noble bookstore where I encountered your 'Little Red Book of Selling'. I glanced through it, got interested and then checked the price. I said to myself, this is a small book why so much? I checked further and happen to read the section on Voice Mail. I almost died when I read 'I don't want to know what day it is, or that you are in a meeting, I just want to talk to you.' Needless to say I bought the book. Now I realize it is even worth more. First of all the book is meant to be used over and over. I suspect that is why it is so sturdy, the pages are of high quality paper and it opens up and stays open. You knew it had so much info the reader would be using it over and over again. In addition the little red book mark just like the one in my bible. I have been reading this for three days now. I am sure I will be reading it for years to come. Now I guess one of your seminars is in my future." - John

"I am enjoying reading your book so far (Little Red Book of Selling). I will buy a copy for each of my partners as you hit the nail right on the head with regards to what works and why it works." - Kevin

"After finding the above mentioned book in a bookstore at the Minneapolis airport, I was hooked by reading the introduction. I realized that I had to buy this book because I couldn't put it down. I had been weighing how to keep my sales staff motivated, how to provide them with a boost and how to give them guidance that would take them to the next level. I intend to give each of the 8 people who directly report to me this book for Christmas. It is recommended reading for anyone wanting to keep getting better. Thanks for giving me a jolt of positive attitude and for creating my new sales bible!" - Linda

"I love the Sales Bible and just started The Little Red Book of Selling. I have been working to apply Jeffrey's knowledge and experience a little more every day. As a result, I have landed projects worth $40 million for our company after stepping into the marketing/sales role just two years ago." - Tim